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Companies that benefit:
CPA firms, accounting and tax professionals, their clients, and
any small to medium businesses or organizations that want to succeed
in our global, Internet-influenced economy
This Stop takes advantage of previous activity. By offering online application services for clients and team members (Stop 2), users are frequently visiting your website (Stop 1) to log on.
Now that you have site traffic, it makes sense to invest more in you site and position it to help drive new and better business.
The key to this is creating more content to get clients thinking about services you provide or situations where they need your advice or assistance. And, you need to include free, helpful information that makes the site valuable as is. Finally, it needs to be professionally presented.
The following items on your site will help:
- Newsletters that provide frequent client and prospect communications
- Financial guidance information
- Alerts regarding new tax laws and other interests to your clients
- Calculators, tools, and self-help resources
- Highlights of your value-added services
STOP 5: Get Other Critical Applications Online
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Call 866-206-1781 to talk with an
e-Accounting specialist and discuss a total solution or upgrade
that gets you further along the road map.
Click here to see options for getting an enhanced website.
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